如何开始利基规划师和期刊业务：终极指南

在过去的几年里，利基规划师的人气飙升。 如今，您几乎可以为任何利基市场购买目标导向的期刊：商业、健身、派对策划——随便你说，可能有一个计划者可以帮助组织你生活中的这一部分。 因此，开始规划业务让企业家兴奋地利用这个受欢迎且不断增长的市场。

不相信我们？

统计数据不言自明：

• 早在 2016 年，预约簿和纸质规划师的销售额就约为 3.427 亿美元。 这比前一年增加了 10%！
• 更不用说，截至 2019 年，业余爱好和文具行业现在价值高达 1131.18 亿美元。
• 此外，预计收入将以每年 8.6% 的速度增长，到 2023 年市场规模将达到 1571.9 亿美元！

因此，如果您正在考虑进入利基规划行业，那么现在是时候跟上潮流了。 对您来说幸运的是，我们将在本文中分解您启动自己的利基规划师业务所需的一切。

因此，事不宜迟，让我们深入了解开始您自己的规划师业务所需的一切。

如何从头开始规划业务

从其他成功的规划师业务中获得启发

与任何商业冒险一样，您应该从其他已经成功的企业家和企业那里获得灵感。 为了帮助您解决这个问题，我们在下面列出了一些我们最喜欢的规划师业务——他们都绝对是在扼杀它！

规划师业务示例#1：Best Self Co.

最初是两位企业家 Cathryn 和 Allen 的激情项目，后来变成了一家全面的企业。

他们的旅程令人鼓舞。

与阅读本文的大多数人一样，Cathryn 和 Allen 梦想着用他们的日常工作进行交易来经营自己的企业。 然而，尽管付出了一些努力，他们仍然觉得自己一无所获。 日子一天天过去，他们以为自己什么都没做。

于是，他们创立了 Best Self Co. 并创建了 Self Journal。 他们希望这个资源能够帮助人们在一天结束时进行反思，并为他们所取得的成就感到自豪。

不用说，凯瑟琳和艾伦已经粉碎了它。

他们发起了令人难以置信的 Kickstarter 活动，现在拥有多达 6,531 名支持者，累计承诺 322,695 美元以实现该项目！

那么，什么是自我日记？ 简而言之，它是一个计划器，可以帮助您在三个月内改变您的行为，因此非常适合想要提高自己并完成工作的企业家和创作者！

对于凯瑟琳和艾伦来说，三个月似乎是最佳时间。 毕竟，我们中有多少人制定了新年决心并在几个月后放弃了？ 他们认为设定年度目标会鼓励目标制定者推迟采取行动。 此外，年度目标没有考虑其他可能随机出现的变量。

相反，当您在三个月的最后期限前工作时，您更有可能产生紧迫感并努力实现目标。

Self Journal 提供什么？

• 13 周路线图：这是一个目标设定指南。 如果使用得当，它可以帮助您确定目标，将其分解为可管理的任务，并采取行动（每天或每周）。
• 20 英里三月：这是关于如何采取一致行动的蓝图。
• 早上的例行公事：遵循早上的例行公事有助于让您在一天中保持正确的心态。
• 晚上的例行公事：这对鼓励你反思你的一天产生了奇迹，并促使你休息和充电。 这样，您可以在第二天早上醒来时感觉富有成效并准备好了！

更具体地说，自我日记的早晚例行程序会促使您思考自己感激的事情，除了设定当天的目标、排序优先事项、记录每天的胜利以及记下您学到的人生经验之外！

自我日记还提供每周布局来监控习惯、进步和发展，并提供空间来记下改进自己的方法。

您还可以在 13 周内完成“每日页面”。 这是“每日时间表”的补充。 在这里，您可以在早上 6 点到晚上 9 点之间以半小时为增量计划您的一天。 还有一个简单的空白网格，您可以在其中做笔记、绘制草图和集思广益。

我们也喜欢这个计划器没有过时，所以你可以立即开始设定目标，无论是一年中的什么时候！ 此外，整个计划表中都点缀着鼓舞人心的名言，以帮助激励您采取行动。

在封面质量方面，Self Journal 重四盎司，由全粒面牛皮制成。 它的触感非常柔软，而且经过滚筒染色，因此颜色可以完全渗入皮革中。 您还可以选择使用您姓名首字母的字母组合来个性化您的规划师。

Planner 业务示例#2：五分钟日志

五分钟日记是一种非常受欢迎的计划书，它强调通过练习正念、有意识地生活以及关注生活中更轻松、更光明的一面来提高自我。

它的结构相对简单：每天这个计划者都会给你五个日常问题来回答，重点是感恩、安排你的一天，以及反思让你微笑的事情。

他们的目标受众主要是那些对自我提升感兴趣但不确定如何在日常生活中实践的人，或者那些需要每天进行更有条理的自我提升实践的人。 五分钟杂志旨在通过将科学研究和顶级自我提升实践浓缩为一个易于使用的计划器来弥合理论与实践之间的差距。

五分钟日记有何不同？

他们还有一个应用程序，几乎只是他们日记的数字版本！ 主要区别在于该应用程序在早上问三个问题，晚上问两个问题。 但是，就像身体规划师一样，他们都鼓励您反思自己的成就、白天发生的好事以及如何改进。

您还可以使用他们的每日快照功能捕捉一天中的高潮。 然后，如果需要，可以将所有照片作为时间线查看。

规划器业务示例 #3：生产力规划器

五分钟日志的创建者也为您带来了生产力规划师是另一个模范的规划师产品。

这就是它的工作原理：生产力规划器可帮助您确定待办事项列表中最重要的任务的优先级并完成。 这对帮助您完成所有任务产生了奇迹，因此您可以带着满足感和成就感回顾您的一天。

该期刊提供了一个特定的待办事项列表布局结构，并鼓励用户使用“番茄钟”（遵循番茄钟技巧）来避免分心，并在更短的时间内完成更多任务——有什么不喜欢的？！

Planner 业务示例#4：Code&Quill

Code&Quill 的使命是制作帮助创意者思考的计划器（和其他工具）：

• 他们的工作应该是什么样子
• 他们的工作取得了什么
• 他们的工作如何影响世界

他们相信，要将愿景变为现实，需要将其分解为更小的部分。 当我们这样做时，我们更有可能更加关注每一个小细节。

为了完成他们的使命，他们创建了习惯系统规划器。 这个为期三个月的计划旨在帮助您成为最好的自己。

如何？

• 通过减少压力和焦虑
• 目标设定
• 保持健康的工作与生活平衡

该杂志鼓励用户花时间思考他们的每一个行为如何形成更重要的习惯的一部分。 是的，我们所做的一切——从我们交流的方式，到我们的呼吸方式——都是习惯性的。

打破习惯可能是一个挑战，但只要有一点时间和毅力，你就会很高兴听到任何行为模式都可以被打破。 不管旧习惯有多根深蒂固，这一切都归结为识别我们行为的趋势并理解为什么它首先成为我们生活的一部分。

Habit System Planner 不仅仅是一个笔记本，它会提示您创建更多待办事项列表。 相反，它是一个经过验证的系统，可让您在分析对您而言重要的事情的同时，专注于您想用时间实现的目标。

它分为每月、每周和每天几个部分，并提供笔记页来记下您的想法和/或草图。

习惯系统规划器允许您：

• 看看你把时间花在哪里
• 设定每月目标
• 布置您的日常任务
• 衡量形成新习惯需要多长时间
• 反思你走了多远

以上所有内容都可以帮助您将日常行动与总体目标保持一致，这样您就不会感到太不知所措。

在 Kickstarter 活动的帮助下，习惯系统规划师也变得栩栩如生。 迄今为止，Code&Quill 拥有 810 名支持者，他们共同认捐了 29,181 美元！

Planner 业务示例#5：子弹日记

Bullet Journal（也称为 BuJo）是 Ryder Carroll 创建的一种奇妙的方法论。 他是一名数字产品设计师，早年患有各种学习障碍。 这促使他寻找其他方法来保持专注和高效。 于是，子弹日记诞生了。

现在他想用他的方法帮助别人。

有些人将他的技术称为“有意识的生活艺术”。 让我们解释一下……

尽管您需要编写材料才能使用 Bullet Journal，但它实际上更像是一种方法论而不是计划器产品。

最好将其描述为正念和生产力系统之间的交叉。 正确完成后，您将可以安排时间，同时了解自己为什么要做正在做的事情。 因此，你最终应该过上更有目的、更有成效和更有意义的生活。

官方子弹日记为您提供：

• 249页编号
• 点网格布局
• 线装防墨纸（80 克/平方米）
• 一份 8 页的指南，教您如何使用 Bullet Journal 方法
• 用于跟踪您用于编码条目的符号的键，包括用于创建自己的设计的空白区域
• 一个 4 页的索引，用于跟踪您的 Bullet Journal 的内容
• 一个 4 页的未来日志：这提供了你正在努力的未来的一瞥

无论您是在寻找一个地方来组织您的待办事项列表、管理您的日程安排还是跟踪您的个人和职业目标，子弹日记几乎都可以用于任何事情！

与此列表中的其他策划企业一样，子弹日记也通过 Kickstarter 活动而栩栩如生。 迄今为止，它拥有多达 2,888 名支持者，共筹集了 79,416 美元！

规划师业务示例#6：幸福规划师

正如这款规划器产品的名称所暗示的那样，The Happiness Planner 经过专业设计，不仅可以管理您的日程安排，还可以鼓励您过上真正幸福的生活。

如何？

规划师会提示您以一种反映您真实身份的方式生活，同时利用积极思考、正念和感恩的力量。 您可能会说，这本杂志强调自我发展的重要性。

更具体地说，幸福规划师将指导您完成以下工作：

• 设定目标以提高您的整体幸福感
• 自我反省的实践
• 围绕真正重要的事情安排你的生活，这样你就可以把时间和金钱花在让你真正快乐的事情上
• 以鼓舞人心的想法开始一天，以感恩结束一天
• 切断任何阻碍你的东西
• 专注于任何给定场景的积极方面
• 韧性的艺术
• 如何加强人际关系，吃更健康的饮食，并定期锻炼

您从幸福计划中得到什么？

• 幸福路线图：规划者的这一部分通过提出一些简单的问题来帮助您设定目标，从而引导您变得更加自我意识。
• 计划页面：在月初，有一个用于设置个人和职业目标的页面。 这对帮助您保持专注和积极性有奇效。
• The Daily Pages：这些鼓励你每天早晚都保持积极的心态； 即，通过练习感恩和反省。 这包括每日报价、意图设定、日程安排、待办事项清单、笔记以及锻炼和膳食计划。
• 反思页：在月末，有一个空间让你反思高潮、低谷、你学到了什么，以及你可以如何改进。 这有助于您反思并关注即使是看似不利的事件也会产生的积极结果。

您还可以获得专门用于年度日历概览和年终反思的空间。

Happiness Planner 为客户提供多种颜色选择：

• 黑色、粉色、白色，带玫瑰金戒指活页夹和边角
• 粉色、蓝色、白色，带玫瑰金戒指活页夹和角落
• 薄荷色、白色、银色，带银环活页夹和边角
• 灰色、淡紫色、白色，带玫瑰金戒指活页夹和边角

这些规划师印在有纹理的纸上（感觉很像织物）并且有硬封面。 封面装饰有玫瑰金色或银色徽标和角落。

除此之外，还有：

• 一个内袋
• 笔架、笔和夹子
• 涂层月度标签
• 反思和规划印刷品
• 报价卡

显然，幸福规划师为用户提供了大量价值！

不同类型的规划师

如您所见，有几种不同类型的规划器。 为了进一步激发您的灵感，我们认为我们会重点介绍一些更受欢迎的规划师。

日计划者

传统的日程安排通常遵循每天一页或两页的格式，分解为时间增量。 这项工作奇迹般地帮助忙碌的人们处理众多约会、任务和差事。

一些日间计划者还包括以下页面：

• 待办事项清单
• 跟踪里程和费用的空间
• 膳食计划
• 杂货清单

如今，市场上有数百种日间计划器。 几乎有一款适合各种个性和规划风格，因此任何人都可以保持专注和高效。

类似地，日历计划者做很多相同的事情，只是它专注于年度概览，而不是通常分解为几周。

有趣的是，每日和年度计划者也可以称为“议程”，所以不要让这个术语混淆您。 我们刚刚在本指南的前一部分中谈到的一些示例是日间计划者，因此如果您需要灵感，请返回它们。

派对策划者

无论您是在计划婚礼、生日派对还是其他任何事情，都有很多派对策划师可以帮助您设计一场精彩绝伦的活动。 这些策划者通常包括方便的清单、提示部分、空白区域和迷你文件夹，将您的所有派对策划文件、想法和日程安排放在一个地方。 最重要的是，派对策划者通常看起来很漂亮！

商业规划师

是的，企业家可以使用大量应用程序、软件和小工具来帮助他们安排时间，但是，越来越多的企业主正在转向专为经营自己品牌的人设计的传统纸张规划器。

商业规划师差异很大，但是，他们中的大多数都拥有以下特点：

• 用于布置和跟踪目标的部分
• 大型笔记部分
• 习惯追踪页面

同样，我们在上一节中提到的大多数规划师也是业务规划师，因此向上滚动以更好地了解我们正在谈论的内容。

饮食、健身和健康规划师

如今，关于饮食和健身的信息太多了，难怪我们中的一些人想要将所有这些信息放在一个地方并跟踪我们的进度！ 这就是饮食和健身计划者发挥作用的地方。 这些期刊往往有以下部分：

• 记下你每天吃的东西
• 跟踪锻炼程序
• 设定健身目标的部分
• 一个记录你的饮食和运动成就的地方

规划器设计：您需要考虑的事项

信不信由你，在设计（或选择）规划器以销售规划器业务时，您需要考虑一些事项。

纸张类型

镇纸很棘手。

我们大多数人都认为较厚的纸张更好，但情况并非总是如此——尤其是对于钢笔用户——因为纸张越密，墨水越容易渗出。 但是，您也不希望使用太薄的纸张，因为您会冒着人们不小心撕开纸张和/或在下面的页面上留下凹痕的风险。

如果您真的想为您的规划师找到最优质的纸张，请在线订购一些样品或前往附近的工艺品商店。 这应该让您了解哪种重量和品牌的纸张符合您的标准。

捆绑

您可能已经知道，装订是指用于将您的计划人员的文件固定在一起的方法。 有多种绑定选项可供选择：

• 装订
• 螺旋环
• 缝合装订
• 胶水装订

大多数专家说缝合装订（或缝合和胶水的组合）是迄今为止最好的。 它重量轻，计划员应该平躺，并且页面将安全地保持在原位。 然而，胶水装订可能是一个挑战，因为这些具有这种装订类型的期刊往往较弱，并且不太可能像您需要的那样平躺。

盖子

在选择您的计划书封面时，请花一些时间权衡软封面与精装封面的优缺点。

精装的优点：

• 它们更耐用
• 它们为书写提供了更坚硬的表面
• 它们往往更适合更正式或专业类型的客户

而软封面是：

• 更灵活——如此之多，您有时可以折叠或卷起书
• 手感更好
• 更适合更休闲的观众

方面

有趣的是，规划器尺寸几乎是标准化的。 当您查看欧洲与美国的规划师时，就会出现主要差异。

欧洲尺寸通常分为 A、B 和 C 类。这些范围从 A0 到 A10、B0 到 B10 和 C0 到 C10。 数字越小，纸张越大。 这些字母都具有相同的比例，这使它们具有相同的形状，但大小不同。 A0 是最大的尺寸，相反也是最稀有的——它的面积高达一平方米（33.1 x 46.8 英寸）！

另一方面，美国规划师的规模要非正式得多。 最常见的类型是：

• Letter（8.5 x 11 英寸，与 A4 非常相似）
• 合法（形状较窄，8.5 x 14 英寸）
• 半信（大约 A5，8.5 x 5.5 英寸）
• 初级法律（8 x 5 英寸）
• 袖珍型（通常约为 3.5 x 5 英寸，但在美国也可称为欧洲 A6）

您的计划器的大小主要取决于您的客户使用它的目的。 袖珍笔记本通常是最轻的选择，有时只有 50 页，而半个字母通常是最好的全能笔记本，如果有疑问，这往往是最安全的选择。

页数

同样，您的计划员拥有的页数取决于其目的。 问问自己，“用户需要多少空间才能有效利用它？”

您还应该考虑是否希望用户能够在不撕纸的情况下取出纸条。 这意味着您需要在每个页面上添加穿孔标记，以便用户可以在需要时轻松撕下它们。

如何创建您的计划表

好的，现在我们已经完成了基础工作，让我们深入研究细节。 我们现在将带您完成创建自己的规划器的各个阶段，从产品构思到实现。 这是您对规划器业务采取行动所需要知道的。

设计数字模型

数字样机正是它听起来的样子。 这只是您希望规划器外观的数字原型。 它通常是 3D 绘图，因此您和您的供应商/制造商可以更好地了解实物产品的外观。

如何创建数字模型？

你有几个选择。 您可以使用 Creative Market 之类的网站来创建计划器的数字版本。 在那里，您会发现大量现成的设计，包括各种图形、字体、主题、照片等，而且价格合理！

或者，前往 Upwork 或 Fivver 等在线自由职业者网络。 只需在搜索栏中输入“产品模型”或“数字模型”，然后查看出现的自由职业者的评论、评级和投资组合。 您会惊讶于在这些平台上花费很少的钱就能做出令人难以置信的设计。

设计您自己的产品模型

或者，如果您认为自己具备完成这项工作的技能和专业知识，请尝试自己创建产品模型。 如果您不确定从哪里开始，请查看以下资源：

• Mockuuups Studio：这是一款 Windows 和 Mac 用户都可以使用的应用程序，可以在几秒钟内制作数字模型。 它的界面非常直观，只需使用他们的拖放编辑器即可开始。 他们的免费版本允许您创建最多五个模型并导出最多十个高分辨率图像。
• Threed.io：此资源允许您通过互联网浏览器方便地生成 3D 模型。 最重要的是，它是完全免费的，不需要任何额外的软件。 只需上传您的设计并开始创作！ 然后，完成后，下载图像。 它真的是那么简单！
• Artboard.Studio：这个应用程序完全致力于创建产品模型。 在这里，您将找到一整套要使用的项目和模板。 最重要的是，所有内容都保存到云端，因此您可以随时随地访问您的设计——无需下载！ 目前，您只能将此应用程序用作 Beta 测试版，但用户报告其界面既直观又简单，因此您不会遇到太多初期问题。

创建规划器原型

使用 Lulu xPress 或 Blurb 之类的工具来设计规划器的初始原型。 在制作任何样品之前，此阶段对于让您更好地了解尺寸、页数、封面、装订选项等至关重要。

露露xPress

有超过 3,000 种不同的配置可供选择，您无疑会找到让您的计划器栩栩如生所需的一切。

Lulu xPress 的书本尺寸：

• 美国贸易（6 x 9 英寸）
• 美国信函（8.5 x 11 英寸）
• 摘要（5.5 x 8.5 英寸）
• 行政（7 x 10 英寸）
• A5（5.83 x 8.27 英寸）
• A4（8.27 x 11.69 英寸）
• 皇家（6.14 x 9.21 英寸）
• Crown Quarto（7.44 x 9.68 英寸）
• 方形（8.5 x 8.5 英寸）
• 小正方形（7.5 x 7.5 英寸）
• 袖珍本（4.25 x 6.875 英寸）
• 美国信函横向（11 x 8.5 英寸）
• A4 横向（11.69 x 8.27 英寸）
• 小风景（9 x 7 英寸）
• 日历（11 x 8.5 英寸）

Lulu xPress 的绑定选项：

• 完美装订： 32 至 800 页（这是传统平装装订的行业术语）
• 线圈装订： 2 到 470 页（一个灵活的黑色塑料线圈）
• 骑马订： 4 到 48 页（将规划器内的页面折叠并插入封面之间，然后沿书脊装订）
• 精装封面： 24 到 800 页（传统的精装装订，正面印有图像）

Lulu xPress 的颜色选项（在规划器内部）：

• 标准黑白：非常适合几乎没有图像的主要以文本为中心的页面
• 标准颜色：如果您有一些彩色图像、图表或插图，则是理想之选
• 高级黑白：适合更大量的文本
• 优质颜色：非常适合页面上有大量墨水覆盖的图像量大的内容

Lulu xPress 的纸张类型：

• 60# Cream – Uncoated：传统的奶油色纸
• 60# 白色 – 无涂层：多功能且经济实惠的白皮书
• 80# 白色 – 涂层：超光滑，亮白色，稍厚

然后，一旦您完成了原型的创建，就可以将其发送给您。 Lulu xPress 可运送到 150 多个国家/地区，因此它们很有可能运送到您所在的位置。 通常，您应该等待 3 到 5 天才能通过邮件收到您的产品。

模糊

或者，您可以使用 Blurb 之类的网站来创建您的计划器业务原型。 他们有一个年度期刊模板，您可以轻松地将其用作计划者的框架。 您最多可以包含 480 个页面、引用和提示页面。

Blurb 与一家名为 BookWright 的公司合作，因此要开始，请前往那里，然后选择“创建” ，然后选择“笔记本”按钮。 从那里，Blurb 为您提供创建计划器所需的一切！

作为一般规则，他们的期刊纸没有涂层，并采用标准颜色 #70 文本库存。

说到 Blurb 的封面，您可以选择：

• 软装
• 带防尘套的精装本
• 单独的精装本

您还可以从以下尺寸中进行选择：

• 5 x 8 英寸
• 6 x 9 英寸
• 8 x 10 英寸

现在是时候为您的 Planner 业务寻找供应商了

为了让您更轻松，我们对所有不同类型的规划师业务供应商进行了排名，从最直接到最复杂。 希望以下信息能帮助您决定最适合您的规划师业务的采购方法。

按需印刷

按需打印可能是最简单和最容易获得的选项。 您不仅可以（在一定程度上）自定义您的计划器，而且您的产品的包装和运输也由您的供应商处理。 此过程也称为直销。

这是它的工作原理：

• 您自定义规划器产品，然后将其列在您的网站上并进行营销
• 客户下订单
• 您将上述订单通知按需印刷公司
• 然后他们代表您将订单直接发送给您的客户

是的，就这么简单。

但是，您应该注意，按需打印的主要缺点是成本通常较高，这意味着您的利润率通常较低。 此外，您可能无法对规划器的定制获得太多控制（与我们在下面更深入讨论的“全面设计和生产”路线相比），因为您的供应商将使其保持非常标准化。

按需印刷的商业模式确实意味着您不必提前订购库存——您只需在客户向您下订单后才从供应商处购买库存——这使得它对于不这样做的人来说更容易获得不想预先购买大量库存。

以下是您应该查看的几家按需印刷公司：

古腾

目前，Gooten 只提供空白笔记本和期刊。 但是，通过正确的设计，您可能可以将它们作为规划器进行营销。

扎兹勒

Zazzle 是创建和运输规划师的出色按需印刷供应商，因为 Zazzle 规划师标配以下所有功能：

• 尺寸：5.5 英寸 x 8.5 英寸（相对较小）
• 跨越 12 个月的每月和每周计划部分
• 一张充满乐趣和彩色贴纸的纸。 这些放置在规划器的背面
• 60页
• 软封面封面和层压封底
• Wire-o 螺旋脊（有白色、黑色或金色可供选择）
• 您可以上传自己的封面设计，也可以使用其他 Zazzle 会员上传的图片和图案

Zazzle 可以免费使用。 您可以使用他们的平台建立商店，也可以将 Zazzle 与您用来托管在线商店的任何电子商务平台集成。

代发货

或者，如果您不太担心定制规划师的设计，您可以搜索直销供应商目录。 然后，一旦找到您喜欢的规划师，就可以将产品直接运送给您的客户。

如果您要沿着这条路走下去，Spocket (Spocket Review) 可能是您最好的选择。

简而言之，Spocket 是一款直销应用程序，您可以与 Shopify 或 WooCommerce 商店集成。 Spocket 主要与位于美国、英国和欧盟的供应商打交道，这使它们与大多数专注于速卖通供应商的直销应用程序不同。

要找到您喜欢的规划师，只需前往 Spocket 的搜索栏并输入“规划师”，就会弹出大量结果。 当您找到喜欢的策划师时，您可以从供应商处订购样品，以便您可以在现实生活中看到它。 对产品感到满意后，将产品列表和图像导入您的电子商务商店并开始销售计划器！

Spocket 的所有产品都有预先协商好的折扣（有些折扣高达零售价的 60%）。 更不用说，您还可以为购物者提供快速交货时间（2-5 天），因为 Spocket 70% 的供应商都在美国和欧洲。

最重要的是，您可以免费开始使用 Spocket。 他们的免费计划使您有权：

• 将多达 25 种 Spocket 产品导入您的电子商务商店
• 接收无限数量的产品订单
• 访问 Spocket 的全球定价规则
• 所有货件的追踪编号
• 通过电子邮件获得客户支持

这有多棒？！

全面设计和生产（制造）

这种采购选项意味着您必须自己组织规划器业务的各个方面——从设计规划器产品到订单履行，一切都归结于您。 不过不要让这吓到您，因为在您阅读本文的其余部分时，您会在每个阶段找到帮助您的建议。

通过全面设计和生产进行采购时，您可能会预先从供应商处采购规划器产品库存。 为此，您需要与供应商合作从头开始创建您的计划器产品，您需要在订购库存时满足供应商的最低订购量 (MOQ)，并且您还需要有一个运输和执行计划到位。

有几种方法可以找到可以为您的规划师业务创建产品的制造商：

• 来自阿里巴巴厂商
• 通过第三方组织（如 Sourcify）获取资源
• 通过目录来源制造商

我们将在下面更详细地讨论每个选项。

你如何在阿里巴巴上找到值得信赖的供应商？

从阿里巴巴采购可能会很棘手。 Our advice is to look for specific supplier types and use Alibaba's supplier filters to increase the likelihood of finding high-quality suppliers.

Here are some of the filters you'll want to check:

Trade Assurance Suppliers
When you do business with a trade assurance supplier, you're covered if:

• Your products aren't shipped on time
• The products don't meet your quality standards

In the unfortunate event either of these happens, Alibaba will pay for the goods.

Gold Suppliers
Gold suppliers are merchants who have paid a $10,000 fee to become listed as a “Gold Supplier” on the Alibaba supplier marketplace in the hopes of better promoting their products. Needless to say, suppliers who are willing to pay $10,000 aren't as likely to scam you but there are still no guarantees. It's just another way to reduce the likelihood of getting scammed.

Assessed Suppliers
When it comes to Alibaba suppliers, these are the best of the best. They're all either Chinese, Hong Kong, or Taiwanese Gold Suppliers that have all been investigated on-site by a third-party inspection company.

They also have to provide the following information to comply with Alibaba's Factory Audits:

• Assessment Reports
• Verified Videos
• Verified Main Products

Check the Supplier's Background
Head over to their website and try and find the following details:

• Their business license
• Their location
• Their ownership status
• Photos and/or videos of the supplier's operations
• Legitimate contact info

In addition to this, you should do a Google search with the supplier's name + “scam.” This should tell you whether other buyers have been caught out by them before.

Analyze Their Page on Alibaba
Head over to their page on Alibaba and ask yourself the following questions:

• Does the page look professional? Is it structured well?
• Have they published several product pictures? Does the quality of their images look professional?
• Do they describe their products and factory in-depth?
• Do they specify where they're based?
• Do they outline their quality control process?

These questions can give you a better indication of whether a potential supplier is worth pursuing. If something doesn't feel right then look elsewhere.

Ask for References
We also suggest contacting the supplier directly and asking them to provide you with references from previous customers. Decent suppliers shouldn't have an issue with providing glowing customer testimonials. If they're unable to do that for you, cut your losses and find another potential supplier.

Have You Considered Using Sourcify?

If you're looking for an easier way to find the perfect supplier for your planner business, you might want to check out Sourcify.

This is how Sourcify works:

• Submit Your Project: Define your product, design, specs, and any other requirements and then receive bids from factories Sourcify has matched you with. Once you like the look of a potential factory, order a product sample.
• Approve Your Sample: Once you receive your sample, you can then send over any changes you'd like. Then when you're happy, approve the final sample with your factory. The factory will then send you a production invoice and request that you pay the pre-production balance.
• Start Production: During this stage, you can monitor production updates and converse with factories about any production changes. Then, once your planners are produced, you'll be notified. All that's left to do is settle the remaining production balance.
• Receive Your Products: Get your products delivered to you or your fulfillment warehouse so they can be prepared to ship to your customers!

Best of all, Sourcify goes to the trouble of pre-vetting these factories beforehand, so you're way less likely to do business with a bad manufacturer.

Use Manufacturer Directories to Find Planner Suppliers

Another great way to find suppliers who can create bespoke products for your planner business is by looking through supplier directories like our Manufacturers Directory. Here, you'll find a list of manufacturers who you can check out to see if they have the capabilities to produce the kinds of products you're looking to make.

Get a Sample Made for Your Planner Business

No matter how you choose to source products for your planner business, it's always a good idea to get a sample made/sent to you so you can thoroughly analyze it to ensure it meets your specifications.

However, before you jump right in and request a sample, you'll need to be aware of the following to ensure that you get what you actually asked for. When contacting suppliers, be sure to ask them the following in your email:

• The exact specifications of the product. Try to be as detailed as possible about dimensions, covers, bindings, paperweight, materials, extra additions, etc.
• The shipping address you want the supplier to send your sample to
• Request a model number and company name tag so you can differentiate their sample from other suppliers
• Ask how long the supplier takes to send samples and when should you expect to receive it

Now that we've covered the basics, you might be interested to know there are different types of samples you can request:

• Factory Samples: These are products that the supplier's already going to make. As such, they don't have to go to the effort and expense of manufacturing items specific to your brief. This is an excellent option if you're producing a planner that doesn't require much (if any) customization.
• Pre-Production Samples: These are pretty much essential if you're customizing a planner because you need to test whether a manufacturer can produce something that matches your specifications. After all, you don't want to order a whole batch of planners until you're confident the supplier will get everything just how you want it.

Ordering Inventory

Once you're happy with your sample, you'll be ready to order inventory. There's a good chance your supplier will have MOQs which refers to the smallest number of units your supplier will produce for you at any one time. Check out our article for more info on why MOQs are essential, their advantages, disadvantages, and how to negotiate them.

Warehousing, Shipping & Fulfillment for Your Planner Business

Somehow, your product needs to get into your customers' hands which is where warehousing, shipping, and order fulfillment comes in.

In short, you have two options:

• You can sell a product from a dropshipper who then fulfills orders on your behalf
• You fulfill your own orders, meaning you work alongside a logistics company who handles warehousing and other order fulfillment tasks

Many logistics companies will happily store your products, pack them, and then ship the orders as they come in. Not to mention, if you already have a Shopify store, tons of apps will integrate your online shop with third-party logistics services.

Needless to say, you'll enjoy the benefit of not having to bother with these jobs. But, more than that though, you'll also reap the advantages of:

• Flexible Pricing: Most logistics companies offer clients flexible pricing. So, as your business grows (or goes through slower periods) and the service you require varies, as will the price. This is usually nowhere near as much of a financial commitment as renting your own warehouse.
• Avoid the Hassle of Recruiting: If you plan on fulfilling and shipping your own customer orders, you'll eventually need to hire staff to help you out. Recruiting, training, and managing a team takes time—which is why outsourcing to a logistics company can be a much-welcomed relief.
• Focus on Your Strengths: We don't mean to make assumptions, but there's a good chance you didn't launch your business because you love packing boxes. As such, handling your own shipping can often be a drain on your precious time, which is better spent growing other areas of your business.

This is why outsourcing to companies that specialize in shipping and fulfillment is important. By shedding the responsibility of this monotonous task, you can spend more time on activities that directly boost your bottom line.

The same principle also applies to handling refunds and returns so you'll be pleased to hear that the majority of third-party logistics companies also manage these issues on your behalf—freeing up even more of your time!

When Should You Use a Third-Party Logistics Company?

It can be tricky to put your finger on when to start outsourcing this task so we've listed a few scenarios where you might benefit from using a professional warehousing and shipping company:

• Your Sales are Sporadic: If your sales rate fluctuates throughout the year, it usually isn't worth managing and staffing your own warehouse—as such, outsourcing is probably the best way to go.
• You're Time-Poor: Most entrepreneurs are time-poor. However, if you're spending the majority of your time handling order fulfillment tasks and not on activities that actually grow your business, you're probably ready to start outsourcing.
• You Don't Have the Infrastructure: If your business is rapidly snowballing, you run the risk of outgrowing your current infrastructure, which leaves little room for growth. If you can relate, outsourcing to a company that specializes in logistics is usually a wise decision.

How Do I Choose a Shipping and Fulfillment Company?

It's always best to find and use a company with experience working with other planner or stationery-themed ecommerce stores so reach out to the logistics service you're considering and chat about the nature of your business. During the conversation, be sure to also:

• Ask for references
• Specify your exact needs
• Ask any other questions you may have

This is usually the most reliable way of getting a better feel for the kind of service you'll receive.

Printful Shipping & Logistics

Have you considered using Printful?

If you've done any research on the print-on-demand business model, you've probably come across Printful (Printful Review). However, did you know they also offer warehousing and fulfillment services for products like planners?

Printful will store your products in their warehouses, fulfill your orders, and ship merchandise directly to your customers on your behalf.

Best of all, Printful can get your orders out as fast as in one day! They offer same-day shipping for orders placed by noon—which is excellent for improving the customer experience provided to shoppers.

Not to mention, it's free to sign up, and there aren't any account maintenance fees.

Printful users report that their support team is incredibly helpful and friendly. So, if you get stuck or have a question, there's no need to worry!

The following is a more in-depth look into how shipping and fulfillment with Printful works.

Send Printful Your Products
First things first, you need to send Printful the products you want them to warehouse and ship on your behalf. Printful will then either approve or disapprove the items. If they accept your products, you can then go ahead and send them a full shipment.

Printful Looks After Your Items
Once Printful receives your shipment, they'll store your goodies in their warehouse. From there, you can sync product levels with your online store and start selling.

You can choose to store products in Printful's fulfillment centers located in:

• Charlotte, USA
• North Carolina, USA
• Riga, Latvia

So, selling to an international audience is a breeze!

Printful Fulfills Orders on Your Behalf
When a customer makes an order, Printful ships the necessary products from their warehouse directly to your customers. To automate this process, Printful integrates with over 14 ecommerce solutions, including:

• Shopify
• 爱奇艺
• WooCommerce
• WordPress
• 方空间
• 亚马逊
• Ecwid
• 威利
• Inktale
• Storenvy
• 大商务
• ShipStation
• Gumroad
• 大卡特尔
• 易趣
• 商店
• Magento2
• 希望

So, there's a good chance you'll be able to connect Printful to your online store.

How Much will Printful Set Me Back?
Here's a quick breakdown of how much Printful's warehousing and order fulfillment services cost:

Processing and Fulfillment Fees:

• Fulfillment fee (per package for an item from the warehouse): $2.00 USD or €1.75 Euro
• Picking a product (per item in an order) $0.95 USD or €0.80 Euro
• The receiving, processing, and barcoding of your products is entirely free!
• Packaging materials are charged at cost

Storage Fees:

• 1 to 200 Units: In the USA is $1.65 per cubic foot of storage ($25 monthly minimum) or in Europe is €1.40 per cubic foot of storage (€22 monthly minimum)
• 201-1000 Units: In the USA is $1.30 per cubic foot of storage ($25 monthly minimum) or in Europe is €1.10 per cubic foot of storage (€22 monthly minimum)
• 1001-10,000 Units: In the USA is $1.00 per cubic foot of storage ($25 monthly minimum) or in Europe is €0.85 per cubic foot of storage (€22 monthly minimum)
• 10,000+ Units: In the USA is $0.75 per cubic foot of storage ($25 monthly minimum) or in Europe is €0.65 per cubic foot of storage (€22 monthly minimum)

So, as you can see, the more you store, the better value the rate is.

You'll also be happy to know that Printful partners with numerous global carriers—all of which offer a decent range of quick and budget-friendly shipping options:

• 美国邮政
• 联邦快递
• 敦豪
• APC

Creating Your Online Planner Business Store

When it comes to creating an online store, you have lots of options:

• Shopify
• 大商务
• 爱奇艺
• 亚马逊
• Social Media Stores

More often than not, it's best to use a variety of the above. This is what we call “multi-channel selling.”

So, let's delve into each of these platforms in greater detail.

Shopify

Shopify is a subscription-based software that empowers online sellers to create a website that integrates with a digital shopping cart. This makes selling, shipping, and managing stock an effortless task. Best of all, you can benefit from Shopify's free trial so you don't have to part with your hard-earned cash before you're confident that you like the service they provide.

Advantages of Shopify:

• Shopify's interface is incredibly intuitive, so you don't need any technical know-how to get up and running. Within minutes you can customize your online store to reflect your brand. They even have professional-looking themes you can use to make your site look incredible.
• Shopify has a reliable infrastructure which ensures your ecommerce store loads in a matter of seconds.
• Shopify integrates with thousands of different apps which makes adding extra features and extending the functionality of your site super easy.

Disadvantages of Shopify:

• For entrepreneurs with a limited budget, Shopify might significantly eat into your funds, however, when you consider that you get web hosting and a web domain included within the price, it's actually pretty reasonable!
• Shopify offers users plenty of features (which once you get to grips with the platform is a bonus), however, this can be a tad daunting for newbies. If you find their amount of features overwhelming, set aside some time to learn the ropes—trust us, it'll be worth it in the end! Start with our comprehensive Shopify Review to learn about their most noteworthy features.

大商务

A similar alternative to Shopify, BigCommerce is another ecommerce platform that provides you with a web domain and hosting for your online store.

Advantages of BigCommerce:

• BigCommerce has an app, so you can manage your store while you're on the run (in addition to using your desktop).
• BigCommerce isn't as costly as Shopify.
• eBay, Amazon, and Facebook integrations are available for BigCommerce which makes syncing your online sales across all these platforms much more manageable.

Disadvantages of BigCommerce:

• BigCommerce's website templates store isn't as comprehensive as some of their competitors.
• There also aren't as many plugins available for BigCommerce users so you may be limited when it comes to extending the functionality of your store.

爱奇艺

There's a good chance you've heard of Etsy before and it may just be the platform for you if you're hand-making your planner or designing one with a vintage flair.

Advantages of Etsy:

• Etsy has a fabulous community feel to it, making it a fun platform to get involved with.
• You'll typically attract a higher-quality customer. On the whole, shoppers genuinely respect this online marketplace because Etsy sellers have lots of opportunities to build rapport with their customers.
• You'll find your audience. Even if your niche planner is a bit unique, there's a good chance you'll find a market for it on Etsy.

Disadvantages of Etsy:

• New sellers often struggle to get themselves noticed on Etsy, so it could be a while before you turn a profit on this platform.
• Etsy requires you to pay a variety of fees such as for publishing a listing, making a sale, as well as credit card fees. Needless to say, these expenses can quickly add up.
• Users report Etsy's search feature is a tad awkward—and we all know how important providing excellent user experience is.
• Last but not least, Etsy sellers sometimes complain about too many sponsored items popping up on search results. This can distract customers from looking at your listings, leading to a decrease in traffic and, therefore, fewer sales.

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Amazon makes it simple for online sellers to jump right into the ecommerce world.

Advantages of Amazon:

• Amazon boasts an international reach, making it a fabulous place to extend your audience.
• As a merchant, you'll be pleased to hear that Amazon's customer support is second to none. They have plenty of agents in a variety of countries, so you're bound to connect with a rep in your time zone.
• You can store inventory in their fulfillment centers (as a Prime seller) so you don't have to deal with the hassle of shipping and fulfillment.

Disadvantages of Amazon:

• There are hundreds of sellers on Amazon because the marketplace is so big, so it's easy to be overlooked. So, if you don't have the best prices or if your product has shipping costs, Amazon customers (especially customers who have Prime) may overlook you.
• Amazon is by far the priciest option on this list. In addition to charging you fees on each product you sell, you also have to pay around $500 a year just to publish your product catalog!

Social Media Stores

When we think of social media stores, Facebook likely springs to mind. This is hardly surprising considering its the most popular social media platform on the planet. Well, businesses can now add a shop to their Facebook page and sell to customers directly. You can even integrate your Shopify store, so you don't have to keep two different inventories!

Advantages of a Facebook Store:

• There are thousands of users so there's a good chance you'll find and appeal to your target market.
• It's easy to customize your Facebook shop to reflect your brand's aesthetic.
• Customers can contact you directly with their questions and queries.
• Facebook analytics are pretty thorough.

Disadvantages of a Facebook Store:

• Loading times in comparison to other platforms are reported to be pretty slow.
• Unless you have any web development skills, getting your Facebook store to look just how you want it can get pretty expensive.

Selling & Marketing for Your Planner Business

There are tons of ways you could market and sell your planner business, but have you considered making it into a subscription box? Since planners and planner accessories are used on a monthly or yearly schedule, they can easily become a subscription box product.

Subscription boxes are great because they boast higher customer retention rates. When you consider that 15% of online consumers signed up for an ecommerce subscription over the last year, you soon understand that there's a lot of money to be made! And as you probably already know, it's more cost-effective to retain existing shoppers than to obtain new ones and by offering a subscription box, you'll be more likely to keep customers around for longer.

They do this because they provide natural opportunities to engage with your community on a regular basis. They're all about getting customers to commit to an on-going buyer/seller relationship rather than one-off purchases. So, providing that you're selling the right product and offering shoppers an excellent customer experience, retention shouldn't be too tricky!

Consequently, you don't have to spend loads of time trying to market your planners to get customers to keep purchasing products. With all the time you've saved, you can focus your energy on designing and developing new products and providing customers with awesome customer service.

Following are a few other marketing tips that are a perfect fit for a planner business.

Use Pinterest for Your Planner Business

Pinterest marketing for a planner business can be incredibly lucrative. Again, the stats speak for themselves:

• 59% of millennials have stumbled across products on Pinterest
• 90% of weekly Pinterest users use this platform to help make purchasing decisions
• 55% of Pinterest users search specifically for products on this platform

In light of this, you'll want to get your Pinterest business account up and running.

Do you already have a personal account? If so, you can easily convert this into a business account. The advantage of doing this is that you won't lose any boards you've already created or the pins you've saved.

Alternatively, you can create a fresh business account. Just follow the steps Pinterest takes you through.

Part of this process is claiming your website. You don't want to skip this step because it enables you to:

• Automatically add your profile picture to any images pinned from your site
• Integrate with your website's analytics, so you can see the content visitors are saving from your site to their Pinterest accounts
• Enjoy greater exposure to other Pinterest users. Pinterest openly says; “If you use and have a confirmed account, your pins appear higher in search results,” how awesome is that?!

How Do I Claim My Site on Pinterest?

There are two ways to claim your site:

• You can use a meta tag
• Or, you can upload an HTML file

For more detailed instructions on how to do this, head over on Pinterest's Claim Your Website help page.

Why Do I Need a Pinterest Business Account?

If you're taking marketing on Pinterest seriously, you'll want access to all the additional features that come with a business account. For instance, you'll unlock the ability to advertise, Pinterest's analytics, and a broader array of pinning options.

In fact, business users have five different types of pins they can use, however, we're only going to explore four of them, as the Shop the Look pin isn't relevant for selling planners (these are uniquely designed for the fashion and home decor categories).

Standard Pins
Just like the name suggests, these are just regular pins. Standard pins are the only kinds of pins non-business accounts can post.

Standard pins display:

• 一条链接
• 标题
• A description

就是这样。

Promoted Pins
These are more like ads that business users can pay for. This helps to ensure your target audience actually gets exposed to your content. They look like standard pins to other Pinterest users, but they work a lot like PPC ads.

Rich Pins
For selling planners, Rich Pins are probably going to be your best bet. They're highly optimized pins that offer a far more engaging user experience, namely because they provide much more context to the potential pinner.

Interestingly, there are four types of Rich Pins: App, Product, Recipe, and Article. The Product option (and potentially the Article option, if you're running a blog on your store) will be the Rich Pin best suited to marketing your planner business.

Here's a little more information on these two options:

• Product: These make online shopping way easier for Pinterest users. They provide info about pricing, product availability, and purchasing details.
• Article: These pins highlight where the article has been sourced, the headline, author, and briefly describes the blog post.

You'll need to validate your website URL and get it authorized to be able to use Rich Pins. Pinterest provides more information on how to do that over in their help center.

Buyable Pins
These are very similar to Product Rich Pins, however, with a Buyable Pin, a customer (using either a mobile device or a desktop) can purchase products without leaving Pinterest. Best of all, Pinterest doesn't even take a cut of the sales you make!

You can also integrate buyable pins with your online store so your order fulfillment process isn't disrupted.

Add a Pinterest Save Button to Your Site

Making it simple for website visitors to share images on Pinterest is hands-down the easiest way of circulating your content on Pinterest.

这就是它的工作原理。

Once you install a Pinterest Save Button, a clickable logo is displayed on all the images published on your website. When visitors click on the logo, they can then save your content directly onto their Pinterest boards.

Best of all, every time a user saves a pin using the Save Button, their followers also see the content they've collected. This works wonders for bolstering traffic to your site and gaining more exposure on Pinterest.

Interestingly, there are two types of Pinterest Save Buttons:

• Automatic Buttons: As the name suggests, this is where Pinterest's Save Button logo appears on your images automatically (without the visitor taking any sort of action).
• Hover Buttons: Conversely, this is where Pinterest's Save Button only appears on images when visitors hovers their cursor over the image. This is the better option if you'd prefer to keep your Pinterest marketing covert. You can also modify the aesthetic of Pinterest Save Buttons to complement your branding.

Once you have a Save Button installed, you can use Pinterest's analytics to see which images visitors are pinning. With this data at your disposal, you'll find it easier to refine and improve your content marketing strategy.

Automate Your Pins

Consistency is the key to successfully marketing yourself on Pinterest. In fact, experts suggest you should pin anywhere from 11 to 20 times per day!

Pinterest gurus suggest 80% of what you post should be re-pinned from other Pinterest users, and the other 20% your own original content. But don't just publish product photos—this isn't the most efficient way to grow your following on Pinterest.

Instead, pin product-related stuff like infographics and blog posts brimming with valuable information, in addition to content specific to your planner business. Over time, this technique should acquire new customers and help retain your existing ones.

Understandably, pinning 11 to 20 times a day may sound like a lot. This is why automating the process comes in handy. Without it, you run the risk of losing momentum. Use scheduling tools like Buffer to help. This kind of software makes it easy to keep on top of your social media marketing.

Pinterest Pincodes

What are Pincodes?

Well, they're unique codes that work a bit like QR codes. So, as you may have already guessed, they help prospects find both your brand and products on Pinterest.

You can place Pincodes on any of your physical marketing materials, for example:

• Product catalogs
• 小册子
• 商业名片
• Product packaging (for selling planners online, this is probably the most effective way of using pincodes)

你明白了！

Then, whenever someone scans your Pincode with their Pinterest app, they'll be taken directly to your content.

Optimizing Your Pins

Pinterest, just like Google, works just like a search engine so you can employ SEO tactics to extend your reach.

This means doing a bit of keyword research.

The titles and descriptions of your pins are (primarily) how other Pinterest users stumble across your content. So, optimize both these pieces of copy with keywords your target audience is searching for.

To find high-converting keywords, use a tool like KWFinder. This is our favorite keyword research tool because it's thorough, accurate, and has a user-friendly interface. Check out our KWFinder Review to learn more about why it's one of the top keyword research tools out there.

In addition to using keywords, you'll also want to utilize hashtags. Again, these also help people discover your pins. These are most effective with content that's already optimized for high-converting keywords so don't rely solely on hashtags to get your planner business found on Pinterest!

Remember, however, that hashtags are clickable, which means they can take users away from your content so you don't want to bombard your pins with them. Instead, we suggest using a maximum of two hashtags per pin.

In addition to all the above, you'll want to optimize the size of your images. This means using a vertical aspect ratio with the recommended 2:3—600px wide x 900px high. When you stick to these ideal dimensions, you'll take up more space using Pinterest's kanban format. So it stands to reason, you're more likely to capture the eyes of people scrolling through their feed. Check out Canva's templates for the ideal Pinterest image size.

Video Marketing for Your Planner Business

You can also use video marketing to advertise your planner business. 就是这样：

Have a Plan

The age-old adage “fail to plan and plan to fail” is accurate in this case, and launching video marketing campaigns are no exception.

Before you do anything else, do some research. Get to know your target audience inside out. This is the only way to achieve an in-depth understanding of what your target demographic is struggling with, and how you can offer them a solution with your planner products.

Write a Script

Once you have a topic in mind, you're now in a position to write a script.

保持简单。 Use language your audience can resonate with, such as the kind of lingo you'd use in everyday conversations. This helps to give your video a more natural feel to it.

Before you start shooting, read your script aloud. You'll soon tell whether the narration flows. If you find yourself tripping over words, go back to the script and edit it until the words spill out naturally.

Record Your Narration

If you don't have one already, buy yourself a cheap mid-range microphone. You can get pretty decent ones second-hand for a fraction of the cost. Head over to Amazon and eBay to see what you can find. You'll be astounded at how much better the audio quality is, in comparison to using the mic built into your computer.

Now, find a quiet place to record. Ideally, somewhere you won't get disturbed or distracted.

Use your preferred video editor and record your voice over. Don't forget to speak both slowly and clearly into the microphone. This is a surefire way to achieve the best quality audio.

Record Your Video and Edit

Now record the visual content of your video. Once you're finished, play it back on your editing software. Cut out any mistakes or unnecessary footage.

When you're happy with both your video and audio, sync them together. Save the video and publish it on the platform of your choice—say, Facebook, YouTube, Instagram, etc.

It really is as simple as that!

Ready to Start Your Planner Business?

We hope having read this mammoth guide, you now feel as though you're in a better position to kickstart your planner business. Planners are one of the top rising product niches at the moment so if you're looking to create an in-demand product that you can tailor to your own audience, then starting your very own niche planner business could be something to seriously consider. Dive in sooner rather than later to really capitalize on this growing market!